Tuesday, June 22, 2010

A touching Ogilvy Aids spot

It can hurt a little bit…

In the spot you will see a South African woman, who agreed to tape herself for the good of other Aids patients.

Aids can be reversed, with much less than you think. Spot goes from the 90th day of medicine to the first day.

Lifes can change, you can help the change. The way the film was taped, is more effective than doing it forward.

You can see and think that she is dying but, on the contrary she is regaining her life, and you can see the liveliness.

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